How Can We Be Of Assistance To Your Business? Let’s Grow Together.

Community Magazine April 12, 2023 in Business Insight - 2 Minutes

Small businesses regularly face many challenges. As the business owner, you are tasked with hiring the right people, increasing sales, making payroll and providing quality customer service.

Then there’s marketing!

You know you need to market your business to become or remain visible to your target audience. But like most small businesses, there are more pressing priorities of operating a business that demand your attention. Your time will be spent on operational issues and you will struggle to find the time to do any marketing at all. Unless, of course, you suddenly notice a lack of sales.

According to research, 47% of the small business owners handle the marketing efforts on their own, struggling to track their return on investment to understand whether their marketing activities are effective.

Then you Experience the following Business Marketing Challenges

These are the 7 marketing concerns small business owners regularly vocalize:

Lack of resources (budget / people / time)

Increasing visibility and generating quality leads

Choosing the right social media platforms

Consistent execution of marketing activities

Producing and delivering content

Keeping up with trends and technology

Who to trust when outsourcing marketing activities

Notice most of these challenges are tactical. The good news is tactical challenges can most often be solved with a little planning and focus. So, how can you conquer these marketing challenges and successfully market your business?

Work with a trusted advisor

The best way to save time and money and eliminate these marketing challenges is to work with a marketing team who will help you navigate this complex arena. The days of simple ads in phone books and billboards are over. You now need to find the right digital channel to reach your ideal customer.